A Product Hunt alternative where the rank is bought, not curated
If your product can pass Product Hunt's featuring gate and you can bring a hundred people on launch day, launch there. It is free, and nothing on this page sends more in a single day.
If it will not be featured, or you want a position you can price rather than hope for, The Board puts a brand on a public leaderboard for a dollar and ranks it by what it paid, with the traffic counted by somebody else and published.
The Board is ours, so read this with that in mind. Every listing on it is a paid placement, its position is decided by money and by nothing else, and nothing on it is editorial. The figures for Product Hunt were read from its own pages on 6 September 2026 and are linked at the foot.
What Product Hunt is, and what it costs
Product Hunt is a daily launch site. You post a product, the community upvotes it, and the day's ranking decides who sees it. Launching is free: the launch guide says so in five words, and it has been true since 2016.
Being seen is not free. A launch is featured on the home page or it is not, and the featuring guidelines (updated 10 March 2026) say the call rests on four things, whether it is useful, novel, well made and creative, and that in the vast majority of cases the decision is final. The guaranteed route to the page is a paid campaign: self-serve display at $5,000 to $10,000 and managed campaigns from $10,000, per the ad campaigns help page.
What a featured launch sends is founder-reported rather than published. Causo Hub's September 2026 guide puts the top three at 5,000 to 15,000 visitors on the day, ranks four to ten at 1,000 to 3,000, and ranks eleven to thirty at 300 to 700. The curve is steep and most launches land on the flat part of it.
The price of a place, and the price of the top
Two prices matter: what it costs to be on the page at all, and what it costs to be the one everybody sees first. Drawn to scale, with The Board’s top spot read live from the board.
A log scale: every gridline is ten times the last, which is the only way a dollar and a five-figure sum fit on one line. Prices on the left are Product Hunt’s as read on 6 September 2026; the top spot on The Board is $101 as this page was built and changes as the board does.
Product Hunt and The Board, side by side
| Question | Product Hunt | The Board |
|---|---|---|
| To be listed | Free | $1, once, for a listing: a logo, a line and a link |
| What decides your rank | Community upvotes on the day, and a curator's decision on whether you are featured at all | What the listing has paid. Nothing else, and nobody decides |
| A guaranteed top position | Not sold as such. Paid campaigns from $5,000 self-serve, $10,000 managed | $1 more than whoever holds rank 01 has paid |
| How long it lasts | One day on the front page; the listing stays, the attention does not | Until somebody pays more. Hold rank 01 for 30 days and the season is yours: the standings freeze on a permanent page and every amount resets |
| Reach you can verify | None published. Founder-reported ranges of 300 to 15,000 visitors by rank | Page views and outbound clicks counted by Fathom on a public dashboard; every listing shows its own impressions and clicks |
| Refunds | Nothing to refund on a free launch | None. Every payment is final and the terms (dated 25 August 2026) say so |
| Who you are dealing with | Product Hunt, a company, with terms and a help centre | Dustin W. Stout, Bakersfield, California. Stripe, with a public Stripe profile |
| Best for | A consumer product with a hook that fits a screenshot and a crowd ready to vote | A brand that wants a position it can price and audit, for as long as it chooses to hold it |
Eight things to know before you pay either
| Question | Product Hunt | The Board |
|---|---|---|
| Terms with a date on them | ✓ A company, with terms and a help centre | ✓ Dated 25 August 2026 |
| A named operator | ✓ Product Hunt | ✓ Dustin W. Stout, with a city and a Stripe profile |
| The price of the top spot published | ✕ Rank is voted; campaigns from $5,000 buy display, not rank | ✓ On the board, live, to the dollar |
| Reach counted by a third party | ✕ Founder-reported ranges, no dataset | ✓ Fathom, on a public dashboard |
| Position lasts past a day | ✕ One day on the front page | ✓ Until somebody pays more; seasons end it |
| A refund path | ✓ Nothing to refund on a free launch | ✕ None. Every payment is final |
| No curator between you and the page | ✕ Featuring is curated and final | ✓ None. Money decides, nobody else |
| On the page for a dollar | ✓ Free | ✓ $1, once |
How The Board works, for somebody leaving Product Hunt
The Board is one page. Every spot on it is a brand, a logo, a line and a link, and the order is the amount each brand has paid, top to bottom. There is no launch day. You pay a dollar, you are on the board at whatever rank a dollar buys, and you stay until somebody pays more.
Taking rank 01 costs a dollar more than the holder has paid, and every amount on the page is public, so the price of any position is a number you read rather than a vote you hope for. Hold the top for thirty days and the season ends: the standings freeze on a permanent page and every amount resets. The page views and outbound clicks are counted by Fathom and published, which is the one figure here you do not have to take from us.
Where Product Hunt falls short, and where it wins
- The gate is a curator's, and it is final. You do the work first and learn afterwards whether the page will show it, and there is no appeal desk.
- It is one day. The spike on launch day is real for the products that get one, and the graph on day eight looks like day zero.
- Nobody will tell you what it sends. The only reach figures are founders comparing notes, and the guaranteed placement starts at five thousand dollars.
- The audience is the biggest on any launch site, and a featured launch that goes well sends more in a day than most channels send in a month.
- It costs nothing to try, and a good result comes with a badge that does a job on a pricing page for years.
- The comments are a real conversation with people who use products like yours, which no leaderboard gives you.
Which to pick
- You can say which of the four featuring criteria your product spikes on.
- A hundred people who already like you will show up unprompted on the day.
- The badge does a job somewhere else, in a deck or on a pricing page.
- You want to be seen this afternoon, without a queue, a curator or a launch to plan.
- You want to price the position yourself and know exactly what taking rank 01 costs.
- You want the reach counted by somebody who is not selling it to you.
A listing is a logo, a line and a link. Rank 01 costs $1 more than whoever holds it, every amount on the page is public, and the traffic is on a Fathom dashboard anyone can open.
Questions people ask about a Product Hunt alternative
Is there a free Product Hunt alternative?
What is the best Product Hunt alternative for a B2B SaaS?
Is The Board a Product Hunt alternative?
What does The Board cost compared to Product Hunt?
Does The Board send more traffic than Product Hunt?
Will people trust a leaderboard where the rank is bought?
What happens when somebody outbids me?
Can other brands damage my listing?
Do I get a backlink from The Board?
Sources
- Product Hunt launch guide, 6 Sep 2026
- Product Hunt featuring guidelines, updated 10 Mar 2026
- Product Hunt ad campaigns, 6 Sep 2026
- Causo Hub, Product Hunt traffic by rank, Sep 2026
Read on 6 September 2026. Prices on these sites move, and a figure here that no longer matches its source is a figure to tell us about: hello@toptheboard.com.
Also compared: BetaList, Uneed, Peerlist Launchpad, Fazier, Microlaunch, Dev Hunt, LaunchIgniter, Tiny Startups, BetaPage. Every listing site worth submitting to is in the directory list.