THE BOARD
From the board

Small business marketing: how to get your brand seen, what it costs, and what moved on the board.

Plain notes for anyone with a brand, a link and a budget that has to earn its keep. Where to spend it, what a dollar buys, and who took the top spot this week.

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63 posts
A glass jar half filled with loose coins sits on a windowsill, catching the first low light of morning through the glass.
Advertising9 min

Cheap Advertising for Small Business and What It Really Costs

Real 2026 prices for the cheapest ways to advertise a small business, what "free" costs in hours, and the platform that isn't as cheap as it looks.

An empty tollbooth stands on a two-lane highway at dawn, its gate arm raised over fog rising off the asphalt.
Advertising9 min

Where to Advertise a Startup Without Guessing at the Price

Nine real numbers for where a startup can advertise in 2026, what each channel actually costs, and how to tell if the money worked.

A man in a rumpled dress shirt pulling the lever of an old slot machine standing alone in a dark, empty office at night.
Announcements9 min

Hello World

The Board is live: a leaderboard of brands sorted by money, not an algorithm. Here's why it exists, who the villain is, and what changes now.